How do I find the money for my movie? I know my script inside out. I have an idea of the cast I would like. I have a plan where I want to shoot and how much it will cost – but where do I find the finance?
How do I find the money for my movie? For short films or first time, low budget features try the following ways:
CROWDFUNDING
- There are online platforms where people with similar interests gather and support one another.
- You have to be prepared to pitch your project i.e. ‘sell’ it to the online collective.
- However, this is a good thing – it prepares you for the reality of having an ‘audience’ (you will get instant feedback on your idea).
- KICKSTARTER, INDIEGOGO and SEEDANDSPARK are all sites where filmmakers can raise funds.
- Be prepared to back up the fund raise with promises: anything from copies of your script to set visits and premiere tickets (assuming there is one!).
- It can be a lot of work to maintain promises made to multiple investors.
GRANTS
- Globally there are bodies dedicated to the film / tv / entertainment industries with funding available to help filmmakers get their projects off the ground.
- Get ready for long application forms with pages of information to complete – they are over subscribed with requests. There will be a slow process to get access to that money.
- Here’s a list of grants from FilmDailyTV.
‘ANGEL’ INVESTORS
- There are individuals who have made money themselves in a variety of industries who support up and comers with seed funding.
- They may not be film industry investors – but have a passion for entertainment.
- Investors will expect some sort of business plan to back up your request for investment.
- Again, you have to prepare your pitch documentation and have answers to why your movie should get finance (& how you may return that investment).
FRIENDS & FAMILY
- If you are starting out in the industry and have a project with a small budget, talk to people you know – colleagues, friends, family – who may want to back your idea & support your launch into the business.
- Again, it is important to have as professional a plan as possible re your intention to return this investment
- i.e. what’s the movie; who’s it for; how will it be marketed; where do you intend to find distribution.
TAX BREAKS
- Wherever you live it’s likely that somewhere close by there is a rebate / tax break of some sort for the movie you are making.
- Check out local rebates – is the one in your state as good as the next state over?
- If not, think of moving your shoot to a different location.
- However, before doing that work out the costs of the move – can you find local crew local or do you have to take people with you & fund accommodation / travel?
- If so, talk to local culture / tourism departments too – maybe they will provide some resources in return for your advertising their location.
How do I find money for my movie?
Pitch Documents
- With all of the above, it is important to prepare as detailed a set of pitch documents as you can e.g. logline, synopsis, summary; cast/ crew; budget & finance plan; marketing /distribution plan.
- All of this informs the investors that you are thinking creatively and as a business opportunity.
- If you make back your investors’s money, the chances are they will invest again.
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